Domains names have great significance when it comes to valuation of a site name. Some factors have important role to play while determining estimated value of domain names. Technical qualifications in terms of site name extensions, number of words or letters brought to use while writing the site name are of tremendous importance.
Site name extensions are very important for determining the value of a domain name. Extensions like .in, .com, .net, .edu, .org are priced high due to their popularity. Recently, ‘.mobi’, an extension for mobile content, is also being recognized for being popular and so its value has gone up.
Besides, extensions like .in, .ca represent countries like India and Canada. They are esteemed and command high prices. Also, ‘.tv’ extension is for the purpose of watching television on internet. So, this too garners huge popularity and is highly priced.
The next important thing is number of words used for valuing a domain name. A single word domain without an extra or additional abbreviation is very valuable. Thus single word domain for a .com extension is extremely expensive. Two word domains are also valuable but not to the extent as a single word domain.
What can lead to devaluation of domain names are excessive characters, abbreviation mark, misspellings and other similar quirks. Also, domain names that are phrases depreciate the value of the name.
Monetization regulates the value of domain. Highest value in terms of sale is determined by finance, sex, entertainment and health. Industry related domains that are poorly monetized in web have low value. Common domain names are more popular than uncommon ones. The reason why they are highly monetized is they use common words and do not include a particular name, place or thing.
Another important factor for determining the value of a site name is the number of letter used to form the domain name. Three, four or five letter word domains are very valuable even if they do not possess any meaning. But as the letters increase, it should be pronounceable and carry more meaning. Branded domain names, or names easy to remember and easy to type have good value and are priced high.











